An AI-native operating layer running owned consumer brands and performance lead generation for category-leading buyers.
Built by Brian Bigelow · 3 exits · $150M+ in DTC sales
The Insight
“$150M in DTC sales taught me one lesson. The playbook is solved. The people are not.”
Every elite DTC brand hits the same ceiling. The playbook is discernible. The talent that runs it at scale, and adapts under competitive pressure, is finite. Thrasio had the right thesis on scale and failed to scale the people. Avenor is the operating layer that removes the ceiling.
The Window
AI made the human-capital ceiling solvable.
AI-native operators have a twelve-month aperture to lock in compounding advantages.
After the window closes, the operators who moved first own the categories.
How It Works
Select
Real-time competitive intelligence across a 6.5M-user panel. Full-funnel data across every competitor in the category.
Win
Hundreds of concurrent ad tests across every funnel architecture. Automatic full-funnel congruency from hook to email.
Scale
Structural cost advantage converted into customer acquisition spend. One operator replaces eight to fifteen specialists.
Two Applications, One Platform
Owned Brands
Ten brands across physical, AI consumer, and telemedicine in eighteen months. Each is a test cell. Each teaches the platform.
Lead Generation
Home services across Florida, Texas, and the Sun Belt. ActiveProspect routing, TrustedForm consent, LeadConduit scrubbing, ping-post routing, sub-60-second speed-to-contact, closed-loop weekly attribution by buyer.
Book a buyer call →Track Record